Thursday, 5 February 2009

Mr Peanut


Mr peanut
Mr. Peanut is the dandy advertising logo and mascot of Planters, an American snack-food company and division of Kraft Foods. He consists of a drawing of an anthropomorphic peanut in its shell dressed in the formal clothing of an old-fashioned gentleman: a top hat, monocle, white gloves, spats, and a cane. Since his conception, Mr. Peanut has appeared in many TV commercials as an animated cartoon character. More recent commercials have shown him computer animated in a real-world setting. His appearances are often accompanied by an elegant accented narrator, and throughout his extensive television life, Mr. Peanut has rarely spoken. He was invented by when a young schoolboy named Antonio Gentile submitted his entry in the Planters' contest to create a brand icon. Later, a commercial artist added the monocle, top hat and cane.[1]
In 2006, Planters conducted an online poll to determine whether to add a bow tie, cufflinks, or a pocketwatch to Mr. Peanut. The public voted for no change.

PG Tips Monkey
Monkey (also known as ITV Digital Monkey or PG Tips Monkey, and often pronounced "Monkeh" in imitation of Johnny Vegas' Lancashire accent) is an animated puppet advertising character in the form of a knitted sock monkey. He was first produced by The Jim Henson Company via their UK Creature Shop, puppeteered by Nigel Plaskitt and Susan Beattie and voiced by comedian Ben Miller.
Monkey has appeared in advertising campaigns in the United Kingdom for both the television company ITV Digital (now defunct) and the tea brand PG Tips, as well as being occasionally featured in TV programmes. Monkey is notable as one of a small number of advertising characters to eclipse the popularity of the product they advertise and also to be reused to advertise a completely different product[1].
Characteristics

[edit] Fictional character biography
As a child, Monkey was frequently bullied at school, due to his left eye being larger than his right, causing his schoolmates to refer to him as "big eye". He studied at the Royal Academy of Dramatic Art (RADA) and gained a grade 7 for piano.[10] Monkey made his original screen debut choreographing and starring in the first ever Monkey-based hip-hop workout Laserdisc on GMTV breakfast.[10] He then starred as the host of an experimental Hawaiian-fusion cooking show. Although only twenty-five episodes were ultimately shot, the show did quite well in Turkey.[10]
In 2001, Monkey was teamed up with Al in order to advertise ITV Digital. Monkey temporarily abandoned Al after being humiliated at ITV Digital's bankruptcy.[11] He auditioned for the role of the titular character in Peter Jackson's King Kong, though he lost the part to Andy Serkis.[10] After spending time being tied to a lorry bumper, he returned to Al and the two began working in advertising PG Tips.[11]

[edit] Personality and habits

PG tips promotional monkey.
Monkey is sometimes portrayed as being quite cowardly; examples include his desertion of Al after the fall of ITV Digital[11], and his refusal to take responsibility for dropping a ceramic bowl dating back to 3000 BC, despite being filmed doing so.[12] He is also prone to miserliness, having admitted that he re-uses discarded plasters he finds in swimming pools.[12] Although his occupation is that of actor/presenter/comedian, he admits he would do anything anyone is willing to give money for.[10] Monkey hoards both his and Al's wages, deliberately neglecting to inform the naive Al of the fact that they are in fact paid for their work, stating "I don't bother Al with details" and that his money is "safely invested in a portfolio of bananas".[13] Despite his turbulent relationship with Al, the two share the same bed.[14] Monkey is shown to very passionate about tea, his favourite serving method being "three stirs clockwise, two stirs back, one and three quarters sugars".[11] He vehemently insists that tea bags should precede milk when brewing.[13] His exact species is never clarified; Monkey himself denies being a chimpanzee, and his response to Al's idea that he may be "half monkey-half chimp" is limited to "speak for yourself".[13] Though he claims to be a "ladies monkey", he is caught by Al surfing http://www.monkeyladies.com giving exaggerated descriptions of his physical appearance.[15] It is implied that Monkey may be a transvestite; he is shown wearing a woman's nightcap[14], a sheath dress[16] and a ballet tutu.[17][original research?]

Ricicles
Have a cosmic time with Captain Rik and Kellogg's Ricicles, a lightly frosted, nutritious rice cereal. Ricicles contain seven essential vitamans plus iron in every bowl... which all help your body in different ways. So blast off each morning with a bowl of Kellogg's Ricicles

Rice Krispies

Snap,Crackle and Pop
Snap, Crackle and Pop! are the cartoon mascots of Kellogg's breakfast cereal Rice Krispies
The three gnome[1] characters were originally designed by illustrator Vernon Grant and made their debut in 1933. The names of the gnomes are derived from a Rice Krispies radio ad. The ad said "Listen to the fairy song of health, the merry chorus sung by Kellogg's Rice Krispies as they merrily snap, crackle, and pop in a bowl of milk. If you've never heard food talking, now is your chance." Inspired by this ad, Grant drew three gnomes and named them Snap, Crackle, and Pop. He brought the characters to Kellogg's, who bought them on the spot. In the United States and Canada, opinion varies concerning Crackle's occupation, but Snap is always portrayed as a baker and Pop as a marching band leader.
Snap is the oldest and the leader of the group. He solves the problems his two brothers create and wears a baker’s hat.
Crackle is the good-hearted, fun middle child. He gets stuck keeping order between his brothers’ personalities and wears a red-and-white-striped stocking cap.
Pop is the mischievous, clumsy younger child. He plays jokes, doesn’t take things seriously and wears a band leader's hat.
There was a fourth gnome character who was named Pow who was supposed to represent the explosive nutritional value of Rice Krispies but who was later discontinued.[2]
The gnome's large ears and noses have been reduced and softened over the years. With the introduction of television, the Snap! Crackle! Pop! campaign, with animated characters, initially targeted such children's shows as The Howdy Doody Show. The voices of the original gnomes were provided by Daws Butler, Paul Winchell, and Don Messick, and in more recent days by Chris Evans and Keith Chegwin, as well as Chad Doreck, Eddie Deezen and Thom Adcox-Hernandez.

M&M Men




In 1996 the M&M character campaign was voted the number one ad campaign of the year by USA TODAY.

First introduced to American soldiers during World War II in 1941, M&Ms are produced by the candy mogul Mars, Incorporated. The candy coated chocolate morsels come in numerous flavors and sizes including Milk Chocolate, Peanut (1954), White Chocolate, White Chocolate With Peanuts, Dark Chocolate (2005), Mint, Peanut Butter (1990), Almond (1988), Crispy (discontinued), Toffee, Dulce De Leche, and Cherry Cordial. M&M candies come in three sizes – Regular, Mini (1996), and Mega


Tony The Tiger
Tony the Tiger (in Spanish: El Tigre Tony/Frostie. In Mexico El Tigre Toño) is the advertising cartoon mascot for Kellogg's Frosted Flakes (also known as Frosties) breakfast cereal, appearing on its packaging and advertising. More recently, Tony has also become the mascot for Tony's Cinnamon Krunchers and Tiger Power.
Advertisements for Frosties in the United Kingdom are revoiced locally. The British Tony does still have an American accent however, as he is voiced by Californian actor and bass player, Tom Hill. For some time in the United Kingdom, the rock song "Eye of the Tiger" by Survivor was used in conjunction with Tony's commercials.

Coco Pop Monkey
Coco remains the mascot in those countries where the cereal is known as "Coco Pops." Coco's friends are Shortie Giraffe, Heftie Hippo, Osmelda Ostrich and Kylie Kangaroo, while Crafty Croc and the gorillas are his arch-enemies, and are always trying to steal the Coco Pops.